A couple of years ago, all it took for people to notice a business was to hand them colorful leaflets, or get featured on the TV and radio. Today, if you still rely solely on these tactics for your marketing campaigns, your business is not likely to flourish. This is the internet age, and it’s […]
The success of a search engine optimization (SEO) campaign may no longer be possible without an effective mobile marketing strategy. Mobile phones are now used by most consumers as their primary access to the Internet, and this includes your target audience.
April 21, 2015—the date of the big Google mobile-friendly algorithm update. Also known as the Google Mice Update, Mobilegeddon, or simply the mobile-friendly update, it is an algorithm update with significant impact that could lead to loss of mobile traffic and mobile customers for you—if your site isn’t mobile-friendly. Google Pushes Websites to Become Mobile-Friendly […]
The likelihood of somebody obtaining your legal services hinges on your ability to promote your legal services and prove your knowledge of the law. Striking gold on both fronts will require some serious effort when it comes to attracting prospects in the Greater Toronto Area. In an article for Web Marketing Today, Melih Oztalay writes […]
Every business owner with an online presence needs various platforms to better market their product or service to prospect customers. Search engine optimisation (SEO) tends to be one of those tools, and using it requires a great deal of finesse. In an article for Business 2 Community, writer Varun Sharma said this is true of […]
Marketing on the Web is usually done through a business’ website, with the occasional advertisement thrown in. While effective, businesses need to explore other online mediums to promote themselves on—like social media. Social media networks are all the rage these days, with millions of users online and interacting with other users at any given time. […]
Thanks to the Internet, businesses now have a convenient way to promote themselves and their products to their customers. Businesses can utilise websites as marketing platforms, which can attract prospects and increase leads and sales. Of course, such an approach only works if customers actually manage to find their way to the websites, and getting […]
A business without an internet marketing campaign is unlikely to be found by online users who could’ve been interested in their products or services. Although online marketing for Toronto businesses requires effort and financial investment, the eventual gains make everything worth it. If you’re currently consulting with an established online marketing agency like WCS Solutions, […]
If you’ve been a fan of the Internet since its early days, then it’s safe to say that you know how greatly the World Wide Web has evolved over the years. Google, Yahoo!, and other popular sites in their first few years of existence are a far cry from their current sleek and sophisticated versions.
Businesses in highly competitive markets like Toronto would need every edge or advantage they can get. In today’s digital world, one of the best ways to get ahead of your competitors is to work with a trusted Toronto online marketing company, like WCS Solutions, and develop an effective social media marketing campaign. After all, social […]