Online Reputation Management
Do Google search results about your business show negative reviews? Are you seeing unfavorable comments about your products or services but are unsure how to counter them? Do you need to improve your reputation online and develop a trustworthy image?
Making it big online is not just about having a website. Even the most engaging online storefront will fail to draw potential customers if your brand suffers from a stunted or tarnished reputation. With millions of today’s users checking for online reviews before making a purchase decision, you cannot afford not to use online reputation management.
To keep your reputation positive, you need a committed online marketing agency that will proactively boost your dependability while appropriately addressing negative commentary about your business. Get in touch with WCS Solutions’ team of specialists today and we’ll make sure that you will be the trusted choice of your online target market.
What Is Online Reputation Management and Why Is It Important?
Online Reputation Management is a continuing process that involves countering negative reviews and producing positive material about a brand, business, products, or services. Monitoring your online reputation is now a critical component of your overall Internet marketing campaign. You need to make a great “first impression” online and keep it that way to maintain a following.
The latest studies show that 78% of Internet users do their own product research by finding information using search engines. About 44% of adult online visitors search for reviews about services in a professional capacity, such as doctors, lawyers, or plumbers, before contacting the business. A staggering 80% of online users, on the other hand, change their mind about purchasing a product or a service after seeing negative reviews, so you have to ensure that this will not happen to your brand.
Our Online Reputation Management Services
Review Building. Positive reviews about your brand, services, or products will be collected and posted by our team. Favorable material will be placed in authoritative websites so that the negative reviews found online will be pushed down in search engine results. By surpassing the negative material, we will be able to highlight the good commentaries about you or your business.
SMO Profile Creation and Optimization. The online reputation management specialists of WCS Solutions will create your social media accounts on popular networks such as Facebook and Twitter. We will set up a business page or personal profile in Facebook as well as acquire friends or fans, post regular statuses, and join groups or discussions. For Twitter, our team will optimize your account through tweets and engage followers. To match your branding efforts, we can customize your social network account URL.
Social Media Boosting. We can up the ante further by boosting your social media optimization with constant updates. This recurring service ensures that all your social accounts are brimming with activity that will improve your reputation online. Aside from acquiring friends and followers for your brand, our team will also post updates regularly and will be active on groups and discussions.
Research and Analysis, Competitor Backlink Analysis, and Content Generation. These other services are also part of the ORM effort and are designed to complement our key strategies. We will thoroughly evaluate your current online real estate and build a personalized campaign that can best utilize current branding processes. After the analysis, our team will create additional micro-sites and blogs to enable favorable materials about your products and services to dominate the first page of search results.
Aside from Online Reputation Management, WCS Solutions also provides a host of premier online marketing services that includes Website Design and Development, PPC Management and Remarketing, Search Engine Optimization, and more. Call us today at (905) 840-7726 or 1-866-236-7726 to get more information about our online marketing consultancy services.