There are literally hundreds of thousands of websites of lawyers and law firms trying to get the interest of potential clients. With so much competition on the Internet, a law firm’s website only has a few seconds to engage site visitors. According to the “2013 Law Firm Website Conversion Study,” which was commissioned by LexisNexis […]
You Need Online Marketing as your Potential Clients are Looking for Lawyers Online in all of the Stages of their Search Process
Your law firm might have a solid reputation and may receive good word-of-mouth recommendations, but are you visible on the Internet? Most of your leads are no longer consulting the yellow pages or print directories when they need a lawyer, but instead, are using search engines, online directories, law firm websites, and other resources. In […]
Can your law firm be found by your potential clients today?
Seventy-six percent of adults are seeking lawyers online. A study identified a four-stage search process for people looking for a lawyer. They gather information about their legal issue; find a lawyer; validate a lawyer; and select a lawyer. They use various online resources in all of these stages. How will they find you in all […]
Open wide and Put Some Teeth into Your Online Marketing
As dentists, your most valued number has always been 32, or the total number for a complete set of teeth. But there are now also other numbers and figures to consider with the Internet being such a big part of people’s lives. Here are some quick stats to chew on: 8 out of 10 say […]
Let your Dental Practice be More Visible to your Potential Patients and Shine through Digital Marketing
Let’s face it. Many people fear you. Seventy five (75%) percent of adults experience some degree of dental fear, from mild to severe. Five to ten percent have dental phobia who avoid dental care at all costs. What is it with dentists? When people were asked to think about the last time they searched for […]
Responsive Web Design: How Businesses Risk Losing Customers by Ignoring Google’s Recommended Mobile Friendly Configuration
Mobile Internet users are expected to outnumber desktop users by next year. It is therefore no surprise that Google is paying close attention to this development. And so should you. Because if your website is not yet “mobile responsive,” you may be turning away prospects who browse your web pages via smartphones, tablets, or laptops. […]
Go for Mobile Responsive Web Design [Infographic]
Getting More Leads and Sales, Not Just Fancy Cosmetic Redesign Implementing responsive web design means opening up your online storefront to mobile visitors, effectively increasing your chances of getting more leads and sales through your site. While it may come as a mere fancy redesign to some business owners, you should realize that this change […]
Responsive Web Design: Prevent Potential Sales Loss with a Mobile Friendly Website
Many business owners today tend to ignore the importance of having a mobile friendly or “responsive” website. Without realizing it, they may be losing prospective leads and sales because their website is not designed to load properly on mobile devices such as laptops, tablets, and smartphones. Here’s why you should not be one of them, […]
How to Evaluate Your Online Marketing Agency Partner [Infographic]
Business owners nowadays understand the importance of working with an online marketing consultant or agency. Owners won’t need to learn the technical aspects of search engine optimization (SEO), social media, web design, and other Internet marketing-related services. They can focus on the core business by employing the help of agencies. Now, the only problem is […]
Beyond Website Issues: 7 Marketing Benefits of a Website Audit Report for Business Owners
When small and medium-sized business (SMB) owners are presented with the idea of a website audit report, they usually think of a technical website check. And this is correct… partly. It is true that an audit will examine the website’s backend, particularly site architecture and possible coding errors. However, a comprehensive web audit report is […]